Are You Twitter Tired?

Well the Tweeting End is Nearer than You Think.

Part One

Stella Pop - Twitter is Nearing the End

I know, it’s really cool right now to be involved with the world-o-tweets and everybody including my grandmother has a twitter account. She’s tweeting away about her favorite denture cleaner, how to cheat better at bridge and Reader Digest’s’s latest diagnosis of her imagined medical conditions. Now, I love my grandmother but that’s just plain scary.

This is the first of many questions for you social butterflies but the real question is - do you dare to read more because I might be right? Right about what you ask.   Well, read on and find out the truth about the future of Twitter and maybe get the chance to do some serious social considering.  Start with these two items which are clear markers predicting the end of twitter’s popularity:

1. Google and Bing are now indexing tweets by subject and popularity.  What does this mean? It means, watch out because we’re about to see a massive jump in the number of tweets for a million reasons but mostly for search engine optimization purposes. Massive meaningless tweets - perfect. I’m all goose bumps over the prospects.
2. Twitter is slowly developing the classic signs of exit trending as a fad. What is the exit trend? Phase one early adopters are now being joined by everyone else and I mean everyone, remember my grandmother. This means one thing.   The shine is off and the trend known as twitter is going in only one direction, down. This doesn’t mean pull the cord and jump out now.  It means make the most of what’s left of the trend but do it carefully. Please allow me to explain more.

Millions of us (including myself) are mindlessly tweeting away.  A tweet-aholic nation and each of us thinking that our followers are hanging on every bit of twitter chatter. Oh please, get real! Sorry for my contempt. I believe we’re wearing out twitter’s welcome as a messaging vehicle and the last forty years of impression based TV advertising proves it. How you ask? The proof lies in TV commercials and how people are using every possible method to avoid viewing TV ads: Tivo, DVR, Hulu, iTunes and YouTube. Twitter is becoming the last best impression advertising vehicle.  We just don’t know it yet. If you care about your organization’s message, you better make good use of the audience you earned by not wearing out your welcome with massive amounts of mindless tweeting and outside linking from within those tweets. Why?

Tune in for the next installment of, “Are You Twitter Tired? Well the Tweeting End is Nearer Than You Think.”

Stella says, social networking is great but it’s the third tier of your online content publishing strategy or plan. Social networking sits behind your main website, then a blog or micro site and finally comes custom content outlets including social networking with all sources pointing to one thing - your message.

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