What The Hell Are You Saying – Seth Godin
Seth Godin and StellaPop!
I’ve read a whole big bunch of Seth Godin books and today after starting another “Linchpin: Are You Indispensable?” It made me think, what the hell is he trying to say in all of them? Is there a common thread? I don’t definitively know but I think there is and it’s incredibly simple.
Here’s what I think he’s saying:
- Start
- Simplify
- Once you start – do it
- Finish
- The cycle of creativity begins again
- You cannot avoid risk, nor do you want too
Where do I sign up?
I know what most people are saying at this point but I’m not a creative person and I’ve got a mortgage. I’m an account, lawyer, mother, admin, whatever. I think this is the important part, we each have a level of creativity that we can tap into, a ground swell of available inspiration. But we have to choose something more than the expected, routine and familiar.
This is the “gets tough” part, your friends, family, co-workers, spouse, girlfriend all want to understand what tomorrow will bring and unfortunately with this existence it rarely brings satisfaction and a reaching of our full potential. You know the real hard stuff – reaching way beyond and doing it.
Seth brings up another good point in LinchPin that sometime we have to sit still and allow our thoughts and endeavors a chance to grow. Allowing them to take a natural course without filling every moment of our lives with busy work, tweeting, posting, emailing, texting, calling the things that make us feel busy.
The best work I do and the work I love is the exploration and the explosion called creativity. It never arrives at the moment I want it too. It arrives during my workout, sitting in traffic or showering. And I’ve learned to just take action.
StellaPop! says, wait a moment, live, listen and take action.
