Blog Category / Brand Content

It's always nice to read an article that oozes kindness and thoughtfulness. "All About Goodwill: Miss DC's Recycling Platform (And How We Can All Take A Stand) By Cynthia Bosnian of City Renewed is just that kind of good- hearted and giving article with a community perspective. What makes it so thoughtful?  Simplicity - the simplicity of giving those slightly used clothing and household items to an organization (Goodwill) so that they can be ReUsed, ReCycled and ReFashioned. Here's a look at Cynthia's article please click through to enjoy the full read: Most of us are no doubt familiar...


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This is the time of year for Champagne. And nothing hits the spot like a bottle of bubbly on New Years Eve. One of the leading champagne manufacturers is Krobel and they have take their branding message full speed ahead with multiple outlets. BrandChannel's article "Korbel pops" by Jim Thompson writes, This is the time for Korbel Champagne. Though life is full of reasons to celebrate, from graduations and weddings to being released from jail, the holiday season – and New Years in particular – is this brand’s most notable, and presumably profitable, time of year. It’s no wonder...


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Red Bull's Event Brand Marketing - Connecting. Red Bull has mastered the art of event marketing and the of delivering a message to their core audience. Take a look at their efforts from F1 Racing, Air Races, Skateboarding and The Art of Can art exhibitions which was cover by Stella Pop's eVid Magazine held in Washington DC's at Union Station. This is masterful messaging and creative connection with Red Bull drink lovers the world over. Stella Pop won't be surprised when Red Bull is the next number drink brand in the world like you-know-who (Coca-Cola) Then they will be known tby just...


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Stella Pop - Photo "Photography for DC Goodwill Fashionista Blog" We've been secretly help out our friends at DC Goodwill Fashionista and Goodwill of Greater Washington, not secretly but it's great fun - for an incredible cause. Why is it an incredible cause, you ask? Thanks for asking and the answer is a simple one. You know all those stores and drop points for Goodwill, I call there logo, the new "Cooled Out One-Eyed Logo Man" watching the world and lending a hand up to people in need. The funding for these programs comes from the revenue earned from all those awesome stores...


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I absolutely love the New Fairfax County Police Brand Message - Seized! It's brilliant and I would love to talk with whoever came up with idea because it - WORKS. Here's why? If you deal drugs or cross the law, we're going to be driving your sweet ride and enjoy every sun filled moment of it. It sends a subtle but effective message that strikes right to the heart. How it all went down today. I pulled up behind this "undercover sun lover" at a stoplight outside the Reston Town Center,  the new addition to the Fairfax County, Reston Police Squad included a sweet female police...


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We finally did it. Joined a Chamber of Commerce and no better place to start than our hometown - Reston, VA. Check us out the Greater Reston Chamber of Commerce site, the site and the chamber is a great resource for all kinds of business products and services - http://www.restonchamber.org/ We have done work with the Reston Chamber through another member, Preferred Offices with the development of an event marketing piece for the grande opening of  Preferred Offices Reston Town Center facility. If you like the city but don't want to hassle with traffic then the Reston Town Center is the place...


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Stella Pop Content Marketing - Are You Tactical or Strategic? The world is speeding by and sometimes it's hard to get a moment to think especially if you run, manage or own a business. Here are two questions for you whether you are a sole proprietor or board room maverick: Are you a tactical or strategic leader? Are you running a business or developing one? Might be helpful to define both of the words, I know you know what they mean, but sometimes is helpful to see the definition straight from Merriam-Webster: tactical: aiming at an end beyond and taking immediate...


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Here at Stella Pop, we want to give you the world, the online and the marketing message world. Our job is to take your companies message, content and make it remarkable. Sometimes it takes the form of re-contenting, re-contenting is the method of re-using the material that you have developed over months or years of business and re-contenting it to get your business found online. Bridging the gap between selling and messaging content and connecting you with your audience. Check out this video from Ida Maria called Stella: Stella Pop, we don't make the pop, we make the fizz! Call...


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Renovate Before You Innovate by Sergio Zyman From the book Marketing Gurus compiled and written by Chris Murray. "Renovate Your Customers' Brand Experience" Even though you might think you're selling a product or a service, you're actually selling an experience. That experience is often the only significant thing that separates you from your competitors. In most cases, experiences have little to do with the products themselves, no matter how hard the companies that offer them try to make a connection. Harley-Davidson motorcycles, for example, are not the most comfortable, fastest, best-designed...


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I absolutely love the Tom's Shoes story and the focused charitable world viewpoint. We each are so blessed with food to eat, a roof over our heads, loved ones to look after us and shoes on our feet. What can we each give back individually and as companies throughout the world. Let's get creative! Here's the scoop directly from Toms Shoe's website and a short video: ONE FOR ONE TOMS Shoes was founded on a simple premise: For every pair you purchase, TOMS will give a pair of shoes to a child in need. One for One. Using the purchasing power of individuals to benefit the greater good is what...


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Welcome to Yo Stella! <!-- ckey="2C063269" --> Our little blog for Stella's Pop Factory, a creative company offering services in stella pop, stella's pop factory, Stella Pop, Stella's Pop Factory, fizz makers, fizz is buzz, viral marketing, viral advertising, viral content, viral public relations, advertising, marketing, public relations, PR, creative management, SEO, search engine optimization, internet marketing, website development, website services, media, new media, content development,content management, re-contenting, branding, re-branding, brand management, brand...


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