Red Bull's Event Brand Marketing - Connecting.
Red Bull has mastered the art of event marketing and the of delivering a message to their core audience. Take a look at their efforts from F1 Racing, Air Races, Skateboarding and The Art of Can art exhibitions which was cover by Stella Pop's eVid Magazine held in Washington DC's at Union Station.
This is masterful messaging and creative connection with Red Bull drink lovers the world over. Stella Pop won't be surprised when Red Bull is the next number drink brand in the world like you-know-who (Coca-Cola)
Then they will be known tby just...
Stella Pop - Photo
"Photography for DC Goodwill Fashionista Blog"
We've been secretly help out our friends at DC Goodwill Fashionista and Goodwill of Greater Washington, not secretly but it's great fun - for an incredible cause.
Why is it an incredible cause, you ask? Thanks for asking and the answer is a simple one.
You know all those stores and drop points for Goodwill, I call there logo, the new "Cooled Out One-Eyed Logo Man"
watching the world and lending a hand up to people in need. The funding for these programs comes from the revenue earned from all those awesome stores...
Stella Pop Brand Development
Do You Mingle with a MingleStick?
Have you ever been to a giant trade show and had the task of staying connected and gathering trade show contact information? Stella has and it stinks! Mingle360 has created a great new trade show product that can help you and your organization stay connected and together at trade shows - MingleStick
What does it do? Here it is from Mingle 360:
Life is fast paced. Every day we meet lots of people, but then wave and say goodbye. We miss many opportunities to connect. Sometimes we trade business cards, but they can get misplaced...
50 Best Websites in 2009 by Time
Check them out for yourself, some of them are truly remarkable, thanks Time Magazine.
SITES TO VISIT
Flickr
California Coastline
Delicious
Metafilter
popurls
Twitter
Skype
Boing Boing
Academic Earth
OpenTable
Google
YouTube
Wolfram|Alpha
Hulu
Vimeo
Fora TV
Craiglook
Shop Goodwill
Amazon
Kayak
Netflix
Etsy
Property Shark
Redfin
Wikipedia
Internet Archive
Kiva
ConsumerSearch
Metacritic
Pollster
Facebook
Pandora and Last.fm
Musicovery
Spotify
Supercook
Yelp
Visuwords
CouchSurfing
NameVoyager
Mint
TripIt
Aardvark
drop.io
Issuu
Photosynth
OMGPOP
WorldWideTelescope
Fonolo
Get...
I absolutely love the New Fairfax County Police Brand Message - Seized!
It's brilliant and I would love to talk with whoever came up with idea because it - WORKS. Here's why?
If you deal drugs or cross the law, we're going to be driving your sweet ride and enjoy every sun filled moment of it. It sends a subtle but effective message that strikes right to the heart. How it all went down today.
I pulled up behind this "undercover sun lover" at a stoplight outside the Reston Town Center, the new addition to the Fairfax County, Reston Police Squad included a sweet female police...
This work is awesome, support your local art and artist... bests Stella Pop.
Collegium of Art and Magic
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Stella (Pop Art)
By: Elemental [More of my stuff] (2009/8/25 11:05)
We finally did it.
Joined a Chamber of Commerce and no better place to start than our hometown - Reston, VA. Check us out the Greater Reston Chamber of Commerce site, the site and the chamber is a great resource for all kinds of business products and services - http://www.restonchamber.org/
We have done work with the Reston Chamber through another member, Preferred Offices with the development of an event marketing piece for the grande opening of Preferred Offices Reston Town Center facility. If you like the city but don't want to hassle with traffic then the Reston Town Center is the place...
Stella Pop Content Development - Washington Post vs. Gawker - The Thriller in Plain Vanilla - Part 2
WOW! A real live thriller, I'm giving it to you now in the condensed link version. Enjoy!
Can you believe the life that this 'thing' has taken on, who could or would have believed it when it all began? This is a true affair-to-remember, a new media content/re-content marketing strategy all tied into a pile of something? The sad part - The Washington Post doesn't even know it. I weep for there future. How about you, are newspaper swimming or sinking?
Is your organization trying to make...
Stella Pop Content Development - Washington Post vs. Gawker - "The Thriller in Plain Vanilla"
LOL - SH - APMP - Laughing Out Loud - So Hard - Almost Pissed My Pants!
I would put a smiley face here but I'm presently using it to wipe away the tears of a good hard belly laugh. Now please sit back and allow me to tell you a good tale. Go get a box of tissues, tears and laughter guaranteed to follow.
Roll time back to Sunday morning and I'm enjoying my second cup of joe, surfing the cyber-news and my wife, the last person under 60 who still reads the printed newspaper, has stumbled across...
Stella Pop Creative Content - Remember the 60's & Frank Stella
Do you remember the 60's and the artist Frank Stella?
Well here's a reminder in case you have forgotten from Art.com about the American Minimalist Painter and Sculptor, born in 1936.
If you want to see and read more about Frank Stella another great source is of course Wikipedia - Frank Stella.
Stella Pop! says art thou art, create to live.
Stella Pop Content Marketing - Are You Tactical or Strategic?
The world is speeding by and sometimes it's hard to get a moment to think especially if you run, manage or own a business.
Here are two questions for you whether you are a sole proprietor or board room maverick:
Are you a tactical or strategic leader?
Are you running a business or developing one?
Might be helpful to define both of the words, I know you know what they mean,
but sometimes is helpful to see the definition straight from Merriam-Webster:
tactical: aiming at an end beyond and taking immediate...
Stella Pop Creative Content - Indie Band: The Stella Frays
The Stella Frays - What do yo think?
"Hold Ya Own"
Dont Say Goodbye
Shines for you
Our Society
Are they the new Beatles?
The Indie Charts __ Stella says jam on baby.
Stella Pop Creative Content - Photographers are a Dime a Dozen, then there's Talent.
Photographers are a dime a dozen, then there's true talent.
I've seen a lot of pics in my day and I know quality, care and talent when I see it. Jennifer Brindley Photography exhibits all three characteristics, check out her photography site and blog for the full and four color proof!
She also has a great personal blog too: ExHotGirl
Give her a call if you need quality photographic work, her number and contact info is located at her site and listed below:
Stella always says, who doesn't...
Stella Pop Content Marketing - The New Publishing that Connects.
Do you have a website? But no one goes there, finds it or does anything with it once they get there?
Businesses are starting to understand that today's marketing is a whole like publishing. Each company has great products or services and all they're really trying to do is connect with their audience.
You have every opportunity to become a trusted content provider, even if you are a small company in a niche market. Heck, even if you are a start-up with two employees, you can now run with the big boys by publishing and marketing...
Here at Stella Pop, we want to give you the world, the online and the marketing message world.
Our job is to take your companies message, content and make it remarkable. Sometimes it takes the form of re-contenting, re-contenting is the method of re-using the material that you have developed over months or years of business and re-contenting it to get your business found online. Bridging the gap between selling and messaging content and connecting you with your audience.
Check out this video from Ida Maria called Stella:
Stella Pop, we don't make the pop, we make the fizz!
Call...
I know, this stuff is very silly and juvenile, but this is a compliment. It's content and it works!
No matter how silly this video is from the Comedy Central on the Comedy Channel and the TV show - Stella. This video is rated: PG-13 for language and adult material.
How do you and your company put a little silliness into your message, making it memorable and thus connecting with your audience? It's a good use of mixed content, re-contented in a way that connects with your core audience.
And Stella Pop does this better then anyone. Let us see some of your companies content and let's...
Kiss, Kiss by Stella Soleil is a great work out or dance song.
I love the song, maybe she would love our Stella Pop too?
Here it is - enjoy from YouTube!
Everybody and there mother is on twitter, just try and find a new friend or company that has signed up.
Good luck it takes at least two weeks, if not a month, to get found on twitter search.
OK, you're thinking about expanding your marketing by entering the social networking sphere, go with an open mind and build a strategy slow with thought.
Here a good article, I think the author is saying go, but don't think the phone will start ringing off the hook the week after starting.
Take a look below at, "On Twitter, Experiment with a Strategy" by the ObjectMarketer.com
Businesses that...
We've covered the first two steps in forming, storming, norming and performing. Todays, installment covers the all important stage of "Norming."
At some point, the team may start the norming stage. Team members adjust their behavior to each other as they develop work habits that make teamwork seem more natural and fluid. Team members often work through this by agreeing on rules, values, professional behavior, shared methods, working tools and even taboos. During this stage, team members begin to trust each other. Motivation increases as the team gets more acquainted with the project.
Here's...
Do you have content that can be re-made into something new and interesting?
Probably so, we could call it re-contenting. Hey, I'm trademarking, copyrighting, watermarking and generally calling dibs.
Seinfeld is incredibly funny and I always loved the Del Boca Vista episode; here's it is, a new and funny version, told from a new angle or re-contented:
Forming was Phase 1. Phase 2 of customer relationships StellaPop-style is Storming. The storming phase may not be as chaotic or uncomfortable as it sounds. Every group/team will storm...this is where different ideas compete for consideration. The team raises and addresses issues such as what problems they are really supposed to solve, how they will function independently and together and what leadership model they will develop and accept. Team members will open up comparing and contrasting each other's ideas and perspectives. In some cases storming can be resolved quickly. In others,...
I have to tell you a story, please, it's directly related to what you're doing and because I just went through this scenario. I was looking for companies that offered high level SEO services and ended with a SPAM message from one of them, guess which one is going to get my business. The true and crazy tale follows.
I started my search, for service providers by going online and by asking other respected area business people, who they recommended. The recommendations were for two local companies and I reached out to both, the beginning phone conversations went well, but one companies conversation...