Apple quite possibly is about to dominate another of the online arena - content delivered directly to a device. The iPad could be another game changer for Apple by creating an iTunes like interface which customers will customized content for daily delivery.
I expect in the next two or three years a new online store from Apple, "iContent" which will be geared toward delivering content directly to consumers via the new device - iPad. Bye-Bye - no more newspapers, magazines or websites except maybe through Apples portal, site, store or cloud.
Microsoft and Google better get their stuff together,...
A new Swedish study just released has found that content marketing and custom publishing don't really work!
This exhaustive study conducted by the Royal Institute of Technology has found that content marketing and custom publishing are methodologies which are not valid and should not be considered as a part of any advertising or marketing plan, project or program.
For the last three years, using the world's largest Cray SuperComputer, The Royal Institute of Technology found that content marketing has not been working. Reference - Study >>Doktorand Yt - Och Korroslonsvetenskap...
Surprise, Surprise - People Won't Pay for Online Content
I love my online newspaper, whatever format. I cannot imagine having a tree delivered to my front door seven days a week anymore. But I do know, that there are people who want the touch and feel of the traditional newspaper. This appeared at ReadWriteWeb dot com in an article titled, "80% of US Consumers Won't Pay For Online Content." Written by Frederic Lardinois / November 16, 2009.
According to a new Forrester survey, almost 80% of Internet users in the US and Canada would not pay for access to newspaper and magazine websites....
Stella Pop Creative Content
"Follow E. Jean at Elle: Because This is How People Connect"
I'm not going to tell the story, I'm going to give you the details from Save The Assistant and Girls Guide to Homelessness and see how you feel. Thanks.
hero of the week: e.jean
Published
by
admin
on August 24, 2009
in Heroes and Interns
.Tags: advice, e. jean, elle magazine, heroes, interns, survival guide.
It started as just another letter in the pile that Elle magazine advice columnist E. Jean gets every week. Like a lot of us lately, the letter-writer was coping with unemployment and...
Here at Stella Pop, we want to give you the world, the online and the marketing message world.
Our job is to take your companies message, content and make it remarkable. Sometimes it takes the form of re-contenting, re-contenting is the method of re-using the material that you have developed over months or years of business and re-contenting it to get your business found online. Bridging the gap between selling and messaging content and connecting you with your audience.
Check out this video from Ida Maria called Stella:
Stella Pop, we don't make the pop, we make the fizz!
Call...
Does your business have a gorilla for sale?
Better get one and fast!
All businesses needs a differentiator, a big freakin' gorilla. Bet you already have one, hidden in a closet, go look real quick and come back and then watch the video. It's funny and has a way of getting in your head, thanks Michael Unger.
As I said, every business needs a differentiator, the online vehicles presently exist and these platforms can do most of the heavy lifting when it comes to connecting your business with your audience. The audience that one day will become your expanding client base.
Go ahead,...
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Our little blog for Stella's Pop Factory, a creative company offering services in stella pop, stella's pop factory, Stella Pop, Stella's Pop Factory, fizz makers, fizz is buzz, viral marketing, viral advertising, viral content, viral public relations, advertising, marketing, public relations, PR, creative management, SEO, search engine optimization, internet marketing, website development, website services, media, new media, content development,content management, re-contenting, branding, re-branding, brand management, brand...