Blog: Tag / brand optimization

Suicide, New Gym Memberships and Victoria's Secret Annual Fashion Show - What do these three things have in common? After the airing of the Victoria's Secret Annual Fashion Show new gym memberships sky rocket or we look in the mirror and think it's not worth it and take the proud but easy way out - suicide. First it's the title and the title gets them to take the action that leads to a possible future permission based relationship. Second, who could blame anyone after seeing all those beautiful faces and bodies for taking the above two mentioned actions (suicide or immediately joining a gym)...


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THE PERFECT TIME - Yes it Is and Oh so Subtle. What other time in history can a company or organization create compelling, cool and interesting projects that connect with their audience. None, never and nada. That's why I'm so excited about this moment in time and the future of messaging, story telling or in the words - the world of content marketing is growing and developing. Stella Artois' Short Film Project is an example of a incredibly creative methodology of connecting through compelling, relevant content creation. Maybe you could calling it custom film publishing, whatever. Take...


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Bing Twitter - Are You Confused? Don't be, I'll clear it all up after I finish the article, "Are You Twitter Tired?" Please read it - thought provoking. Thanks everyone online for the help getting the word out about Joe's video and content marketing. Thank you very much. If you want more information about these companies or professionals, please see the links below. Twitter: Transpromo live Site: TransPromo-Live dot com Twitter: shorling Site: tippingpoint labs dot com Twitter: kathymagrino Site: thewriteway dot com Twitter: patrickus Site:  merge-media dot com Twitter:...


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Less of Me, More of You - A Stella Pop Content Marketing Thanks Junta42 and Joe Pulizzi for the shout out! It was a real pleasure working with Junta42 and allowing us to share your expertise in content marketing and custom publishing with a wide online audience. I do agree nine minutes is to long but the story was best told in one pass - sorry. To our viewers, please enjoy this exclusive video interview of Joe Pulizzi. This video is an overview of content marketing and custom publishing for those just starting the process of exploring the content marketing field and services. Once you have...


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Paul Harvey and The Rest of the Content Story Everyone knows his trademark phrase, And Now - "The Rest of the Story," it's unforgettably associated with the icon of radio content. When you heard that phrase, you turned up the radio and listened. This is the trademark of great content - it connects. But this connection takes time, years so be patient and most importantly be creative, Paul Harvey built his reputation, brand, content and message delivery skills over a very long period of time. Check out this article by Jack Funderburk, appearing at Junta42 titled, Paul Harvey - A Content Marketing...


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