Blog: Tag / video content

Don't get me wrong by reading at my title but I love lists all those pages full of life saving advice, neatly listed out for my convenience. I lov'em and I don't use the word love lightly or often but I'm in love with all those cute lists, as much as any online tip-hound but things are getting a little out of hand. Look at these search results - "Tips on how too..." providing 329 million tip lists in 0.29 seconds. Or these results - "10 Things..." providing 438 million lists of 10 things in 0.67 seconds. That Google search thing is really incredible and I hope it takes off one day without...


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Every business has a special message that can stimulate an audience to connect with you. Here's a great example of a quirky film with some big names stars and it serves as the perfect example of the online video content possibilities for any business: It's a simple storyline and could apply to any business or brand message providing a little clever creativity and cunning brand message delivery system. Think about it, every business I ever meet had a funny story or situation that could translate into a simple and video short that might get there (clients and client prospects) attention? StellaPop...


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Apple quite possibly is about to dominate another of the online arena - content delivered directly to a device. The iPad could be another game changer for Apple by creating an iTunes like interface which customers will customized content for daily delivery. I expect in the next two or three years a new online store from Apple, "iContent" which will be geared toward delivering content directly to consumers via the new device - iPad. Bye-Bye - no more newspapers, magazines or websites except maybe through Apples portal, site, store or cloud. Microsoft and Google better get their stuff together,...


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Check out our interviews at eVid Magazine


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Suicide, New Gym Memberships and Victoria's Secret Annual Fashion Show - What do these three things have in common? After the airing of the Victoria's Secret Annual Fashion Show new gym memberships sky rocket or we look in the mirror and think it's not worth it and take the proud but easy way out - suicide. First it's the title and the title gets them to take the action that leads to a possible future permission based relationship. Second, who could blame anyone after seeing all those beautiful faces and bodies for taking the above two mentioned actions (suicide or immediately joining a gym)...


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THE PERFECT TIME - Yes it Is and Oh so Subtle. What other time in history can a company or organization create compelling, cool and interesting projects that connect with their audience. None, never and nada. That's why I'm so excited about this moment in time and the future of messaging, story telling or in the words - the world of content marketing is growing and developing. Stella Artois' Short Film Project is an example of a incredibly creative methodology of connecting through compelling, relevant content creation. Maybe you could calling it custom film publishing, whatever. Take...


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eVid Magazine's Interview of Junta42's Joe Pulizzi - Content Marketing Expert Stella Pop presents video interview of Junta42's - Joe Pulizzi founder and co-author of "Get Content, Get Customers." Joe is a content marketing and custom publishing expert, speaking often to corporate audiences around the world, on the subject of developing a content marketing strategy and plan. Check out the interview at eVid Magazine


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Red Bull's Event Brand Marketing - Connecting. Red Bull has mastered the art of event marketing and the of delivering a message to their core audience. Take a look at their efforts from F1 Racing, Air Races, Skateboarding and The Art of Can art exhibitions which was cover by Stella Pop's eVid Magazine held in Washington DC's at Union Station. This is masterful messaging and creative connection with Red Bull drink lovers the world over. Stella Pop won't be surprised when Red Bull is the next number drink brand in the world like you-know-who (Coca-Cola) Then they will be known tby just...


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Are You Going Nowhere with Marketing Efforts? I'm a Seth Godin groupie but don't tell anyone, I read everything he writes (well maybe not everything) and I love to think about the future and where I'm journeying in this adventurer call business and marketing. How about you does your mind wonder about the possibilities? Seth has this ability to look at a situation and dig deeper than most mortals especially when it relates to connecting to core audience and creating remarkable message marketing that works. In this article featured below, Seth talks about "Traction and Friction" and how following...


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This video is the perfect example of a viral video, rough and grainy but clean and well produced. It immediately catches your attention with a familiar music track but keep you engaged with a fast paced and well produced visual story product. Does your organization have a compelling story that can be told with video? A viral or as we say at Stella Pop - Buzz Video Campaign that sparks a moments of connection with a core audience. Here's it is - what do you think? Does it keep you engaged? Stella says get some video content or watch as your story goes unread because it's to long and individual...


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Well, the answer is simple, someone who has the experience creating and managing content. That's the Stella Pop team. A whole bunch of passionate professionals, with loads of experience putting it to use for our clients - creating and managing content. Re-contenting all that great information. Check out this great write from Scatter/Gather, the information is top-notch: I have this friend who’s been looking for a Content Strategist for a web design project. He’s having trouble finding someone who has all the skills and experience that he wants them to have. This is bound to happen,...


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I know, this stuff is very silly and juvenile, but this is a compliment. It's content and it works! No matter how silly this video is from the Comedy Central on the Comedy Channel and the TV show - Stella. This video is rated: PG-13 for language and adult material. How do you and your company put a little silliness into your message, making it memorable and thus connecting with your audience? It's a good use of mixed content, re-contented in a way that connects with your core audience. And Stella Pop does this better then anyone. Let us see some of your companies content and let's...


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